SEO light

What's happened in SEO today ?

International news and links from various and strongly selected authors about SEO and search engines actuality.
Click the title in order to see a snippet of the news.

• 19:26, Today - Google Brings “Search-to-Store” to the Mobile Web

  Google Maps for Mobile has a new feature that could help you get exactly where you want to be. Earlier this summer they introduced Expendable Map Ads that appeared in both applications and mobile web. This app provided a banner from paid advertisers that
  => Google Brings “Search-to-Store” to the Mobile Web, Full snippet.

  => Read more on feedproxy.google.com
• 19:00, Today - Get Behind the Lens at the MTV VMAs with Yahoo! Search

  We’re counting down to find out who will take home a Moon Man at the 2010 MTV Video Music Awards on Sept. 12, 2010. This year, Yahoo! is partnering with MTV to launch “Behind the Lens,” a video hub where you can see this year’s nominated videos wi
  => Get Behind the Lens at the MTV VMAs with Yahoo! Search, Full snippet.

  => Read more on feedproxy.google.com
• 18:51, Today - Google Makes Changes to Their Privacy Policy That We Can All (Almost) Understand

  Google has decided to give it’s privacy policy a little bit of a makeover. According to the Google Blog they are not changing any policies, just combining some of its more redundant product-specific policies and making their main policy a bit easier
  => Google Makes Changes to Their Privacy Policy That We Can All (Almost) Understand, Full snippet.

  => Read more on feedproxy.google.com
• 18:47, Today - Google Power User Tips: SERP URL Parameters

  In Part 1, we looked at query operators for refining our searches. Now for Part 2, let’s look at parameters that we can add/modify in the URL of the the Google SERP (search engine results page.) The operators listed in Part 1 should suffice for most
  => Google Power User Tips: SERP URL Parameters, Full snippet.

  => Read more on feeds.searchengineland.com
• 18:22, Today - Reddit Prospers From Digg v4 Debacle

  Since the release of the newest version of Digg, v4, launched last week, the less-than-warm reception has caused a massive influx of traffic to their rival – Redditt. Launched less than a year after Digg, Redditt hasn’t been as popular, but th
  => Reddit Prospers From Digg v4 Debacle, Full snippet.

  => Read more on feedproxy.google.com
• 17:29, Today - Google’s Spinning Buckyball Logo

  If you visit Google on Saturday, September 4th, or visit a Google property where it is already September 4th such as Google New Zealand, you will see a special Google logo. The logo is of a buckyball or fullerence, which is any molecule composed entirely
  => Google’s Spinning Buckyball Logo, Full snippet.

  => Read more on feeds.searchengineland.com
• 16:24, Today - Google Opens Local Merchant Inventory Feature to All

  In June Google started beta testing it’s Local Shopping inventory feature which allows merchants to submit a list of products that they currently have in stock so that users can easily locate these goods when performing a search. They have since re
  => Google Opens Local Merchant Inventory Feature to All, Full snippet.

  => Read more on feedproxy.google.com
• 15:31, Today - Yedda Is Now AOL Answers

  The Isreali start-up AOL bought three years ago to compete in the Q&A market has been rebranded as AOL Answers this week. The site is similar to Answer.com, Yahoo Answers and Ask Answers.Click to read the rest of this post...
  => Yedda Is Now AOL Answers, Full snippet.

  => Read more on feeds.searchenginewatch.com
• 15:29, Today - AP Stops Fighting Bloggers, Plans To Credit Them As News Source

  Only two years ago, the Associated Press tried to stop bloggers from using their content. Threatening to charge sites that used their content and demaned that The Drudge Reports pull headlines and story briefs from their site. But now AP is singing a diff
  => AP Stops Fighting Bloggers, Plans To Credit Them As News Source, Full snippet.

  => Read more on feeds.searchenginewatch.com
• 15:22, Today - Anti Retargeting Campaign Strikes At Google In Time Square

  Seems the privacy advocates see Google as 'evil'. Or at least the animated cartoon aired by Watchdog on the Times Square jumbotron suggested that yesterday. The clip below shows Google CEO Eric Schmidt gathering information from children as they attempt t
  => Anti Retargeting Campaign Strikes At Google In Time Square, Full snippet.

  => Read more on feeds.searchenginewatch.com
• 15:20, Today - ASAP Utilities – SEO and Productivity Addin for Excel

  I’ve said it many times and I’ll say this again: Excel if the ultimate SEO tool that can help you in any task (if you know how to use it right). I have already shared the huge collection of Excel tips and tricks for SEOs and web marketers R
  => ASAP Utilities – SEO and Productivity Addin for Excel, Full snippet.

  => Read more on feedproxy.google.com
• 15:11, Today - Google Adds Breadcrumb Support To Rich Snippets & Improves Testing Tool

  The Google Webmaster Central blog announced improvements to their rich snippets feature. The improvements include a way to tell Google how you want your breadcrumb URLs to appear and an improved rich snippet testing tool. The breadcrumbs you have seen be
  => Google Adds Breadcrumb Support To Rich Snippets & Improves Testing Tool, Full snippet.

  => Read more on feeds.searchengineland.com
• 14:00, Today - Think Like A Generalist So You Can Act Like A Specialist

  As I keep working on the message of “how” we get things done online, I’m getting clearer about this concept of generalized vs. specialized thinking and action. Those of you who know me or have read any of my Analyze This posts have proba
  => Think Like A Generalist So You Can Act Like A Specialist, Full snippet.

  => Read more on feeds.searchengineland.com
• 12:15, Today - New ways to view Webmaster Tools messages

  Webmaster Level: AllNow there’s a new way to see just the messages for a specific site. A new Messages feature will appear on all site pages. The feature is just like the Message Center on the home page, except it‘ll show only messages for the current
  => New ways to view Webmaster Tools messages, Full snippet.

  => Read more on feedproxy.google.com
• 12:13, Today - Location extensions with multiple addresses available on mobile devices

  Cross-posted from the Google Mobile Ads BlogDo you have several business locations in one city? For example, are you a national retailer of consumer electronics who wants to increase foot traffic to your Los Angeles area stores?Every day, consumers are us
  => Location extensions with multiple addresses available on mobile devices, Full snippet.

  => Read more on feedproxy.google.com
• 11:00, Today - Trimming our privacy policies

  Long, complicated and lawyerly—that's what most people think about privacy policies, and for good reason. Even taking into account that they’re legal documents, most privacy policies are still too hard to understand.So we’re simplifying and updating
  => Trimming our privacy policies, Full snippet.

  => Read more on feedproxy.google.com
• 07:00, Today - Google’s New Mobile Ads Take Users From Search To Store

  Earlier this summer Google rolled out Expandable Map Ads for mobile devices. These ads appear on the mobile web and in apps. To participate advertisers must enable location extensions and be opted in to the content network for mobile. They begin as a ban
  => Google’s New Mobile Ads Take Users From Search To Store, Full snippet.

  => Read more on feeds.searchengineland.com
• 04:32, Today - Better Google Snippets for Movie Sites

  Google's snippets for sites like IMDb and Rotten Tomatoes include more information: movie directors and featured cast members. Google links to the corresponding page for each director and actor, so you can quickly find information about Alfred Hitchcock e
  => Better Google Snippets for Movie Sites, Full snippet.

  => Read more on googlesystem.blogspot.com
• 00:36, Today - YouTube Refines Ad Targeting Features & Lets You Get Freaky With A Bear

  If you haven't already seen it YouTube has recently added two targeting features which enable advertisers to have more control on what videos their ads are placed on. Age restriction and video or channel URL restriction. Age restriction is not a self serv
  => YouTube Refines Ad Targeting Features & Lets You Get Freaky With A Bear, Full snippet.

  => Read more on feeds.searchenginewatch.com