What's happened in SEO yesterday ?
International news and links from various and strongly selected authors about SEO and search engines actuality.
Click the title in order to see a snippet of the news.
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23:24, Yesterday - Ad News and Views from Around the Web
Yahoo’s March Madness hoop dreams; recession brand lessons; data’s not everything; 2010 looking up, and more
Calling all bracketologists
March brings with it green beer, spring flowers and, of course, three weeks of hoops hysteria in the form of the N
=> Ad News and Views from Around the Web, Full snippet.
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23:13, Yesterday - YouTube Mobile Now Serving Banner Ads
With the ever growing site traffic of of YouTube mobile site, it is not surprising that Google will take advantage of this to serve advertisements. In 2009, YouTube mobile’s site traffic increased by 160%. You can just imagine how good this
=> YouTube Mobile Now Serving Banner Ads, Full snippet.
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23:04, Yesterday - Business Searchers Are Looking For….
Business buyers use search engines throughout the entire research and buying process. For this reason, most B2B marketers utilize search marketing as a cost-effective
way to build brand awareness, engage prospects, and generate leads. In terms of lead ge
=> Business Searchers Are Looking For…., Full snippet.
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22:08, Yesterday - comScore: Android Shows Strength As Mobile Web Usage Grows
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21:54, Yesterday - Experian Hitwise Reports Bing Increases Market Share for Third Straight Month
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21:52, Yesterday - comScore Releases February 2010 U.S. Search Engine Rankings
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21:35, Yesterday - Search Month European Edition, February 2010
In Search Month European Edition we bring you a monthly update of European search news, with related links to full coverage. Here’s what happened in February.
Googlers convicted in Italy. The biggest news in Europe in February without a doubt was the co
=> Search Month European Edition, February 2010, Full snippet.
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21:01, Yesterday - Google Maps Adds Bike Trails
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18:37, Yesterday - Twitter's New URL Shortener to Fight Spam
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18:22, Yesterday - Despite Legal Woes, Google Teams with Italy for Book Digitization
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18:16, Yesterday - A Practical Guide To Information Architecture Changes
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17:13, Yesterday - comScore Reports January 2010 U.S. Mobile Subscriber Market Share
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17:00, Yesterday - Collecta Launches Mobile Version Of Real-Time Search Engine
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16:55, Yesterday - Macros for Google Spreadsheets
If you wanted to use macros in Google Spreadsheets, there's a good news: Google Apps Script is now available for all Google Docs users. That means you can write scripts for performing repetitive actions, creating custom functions or even adding advanced f
=> Macros for Google Spreadsheets, Full snippet.
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16:37, Yesterday - No, we can't translate "Yes we can"
Ten years ago, the best-available translation software analysed the source text to determine its structure: subject, object, nouns, verbs, phrases, etc. From the structure tree, a new text could be generated in the target language.
The precise details
=> No, we can't translate "Yes we can", Full snippet.
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16:34, Yesterday - Google Maps Adds Biking Directions
Google Maps added a new type of directions for the US: bicycling directions. Google's blog explains that "biking directions keep you on bike-friendly roads and avoid some of the city's busiest intersections".Adding bicycling directions wasn't an easy task
=> Google Maps Adds Biking Directions, Full snippet.
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16:19, Yesterday - Go Mobile! Series: A case study in optimizing mobile campaigns
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16:07, Yesterday - Google Adds Biking Directions to Maps
While you are pondering on the points made by Todd about online retirement, here’s a worthwile albeit healthy activity that you may want to consider – biking. And to help you navigate your way through U.S. cities on your bike, Google has just
=> Google Adds Biking Directions to Maps, Full snippet.
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15:59, Yesterday - Google Reader Play
Google Reader Play is a new way to read popular articles and an interesting interface for browsing web pages."In Google Reader Play, items are presented one at a time, and each item is big and full-screen. After you've read an item, just click the next ar
=> Google Reader Play, Full snippet.
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15:47, Yesterday - Watch The New Bing UK Commercial
Bing sent me a link to their new UK Bing commercial. The new UK ad blitz by Microsoft is aimed at capturing market share from Google in that region.
Here is that commercial.
*** Read the full post by clicking on the headline above or, in Facebook, by cl
=> Watch The New Bing UK Commercial, Full snippet.
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15:33, Yesterday - Video: Does Google Own Us?
Here is a short but very well-done video on how much Google knows about us, possibly implying that Google owns their users. Clearly, this topic is not new, but the video was really well done.
The video is from the show “Hungry Beast” that ai
=> Video: Does Google Own Us?, Full snippet.
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15:20, Yesterday - Now playing: Apps Script for Google Docs
The Google Apps team here in New York City is a hotbed of movie fanatics. But while planning a recent movie night, we realized we spend too much time organizing our events and not enough time discussing, debating and watching movies.To take the hard work
=> Now playing: Apps Script for Google Docs, Full snippet.
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15:09, Yesterday - Be “Real” With Your Customers
A lot of today’s top copywriters got their start in direct mail, broadcasting and catalog pieces. Back then, the medium was strictly rooted in the “Push” era – we shovel out the content, you take it all in and buy this widget.
When the web
=> Be “Real” With Your Customers, Full snippet.
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14:35, Yesterday - Your Online Retirement
“Burningly it came on me all at once,
This was the place! those two hills on the right,
Crouched like two bulls locked horn in horn in fight;
While to the left, a tall scalped mountain… Dunce,
Dotard, a-dozing at the very nonce,
After a life spen
=> Your Online Retirement, Full snippet.
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14:26, Yesterday - Find Relevant Blogs (and Link Building Opportunities) with Xmarks
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14:17, Yesterday - Finding awesome stuff online with Google Reader Play
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13:00, Yesterday - PPC: Why You Need To Pay For Your Brand Terms
When it comes to developing an effective PPC strategy, it is important to include branded terms. However, many marketers are opposed to doing so. This is a mistake. Let’s take a look at why.
Understanding the value
In this economy where marketers need t
=> PPC: Why You Need To Pay For Your Brand Terms, Full snippet.
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11:29, Yesterday - Google Apps Marketplace Opens For B2Business
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10:50, Yesterday - Ride Don’t Drive: Google Adds Bike Directions To Maps
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10:18, Yesterday - comScore Search Share For February: Bing Grows (Yet Slows) And Yahoo Declines Again
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09:16, Yesterday - The Internet in America: A YouTube Interview with the FCC
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08:24, Yesterday - WHERE Launches Local/Mobile Ad Network
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08:01, Yesterday - YouTube calling: Now serving ads on the YouTube mobile site
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06:24, Yesterday - Google Opens Apps Marketplace for Business
I pretty much remember when talks about Google launching its own store for web apps started circulating before. But Google remained mum about it until now. The Google Apps Marketplace has been launched and is now open for business.
So what’s th
=> Google Opens Apps Marketplace for Business, Full snippet.
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06:00, Yesterday - Biking directions added to Google Maps
Whenever I meet someone who finds out that I work on the directions team for Google Maps, the first question I'm asked is often "So when's Google Maps going to add biking directions?" We're big biking fans too, so we've been itching to give you a concrete
=> Biking directions added to Google Maps, Full snippet.
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05:00, Yesterday - A digital renaissance: partnering with the Italian Ministry of Cultural Heritage
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02:21, Yesterday - Twitter Gets Its Own URL Shortener To Stop Scams; Good Marketers Need Not Fear
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00:57, Yesterday - Search Trends for Oscar 2010 at Yahoo!
Last week, we introduced you to some great search features to keep up with the 82nd Academy Awards. The coveted statuettes have been distributed and the post-show analysis is in full swing!
The buzziest acceptance speeches of the evening: Sandra Bullock
=> Search Trends for Oscar 2010 at Yahoo!, Full snippet.
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00:39, Yesterday - 71 Technical Factors For Backlink Analysis (From 30 Link Building Experts) – Part 2